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Added 24 June, 2013

Chinese are turning away from shark fin soup as environmentalism takes hold

Shark fin soup is an expensive delicacy that has long been a staple of high-end weddings and other events in China. But thanks to a new eco-awareness, the brutal capture and "finning" of live sharks that are then thrown back in the ocean to die is on the wane. And shark fin soup is becoming more of a shame than a way of showing-off. And businesses are getting the message too. Last week, Korean Air Lines Co. said since March it had stopped moving shark fins. The Seoul-based company joined Cathay Pacific Airways Ltd. and Air New Zealand Ltd. in saying no to transporting the commodity. The airlines’ ban on carrying the cargo may aid steps by environment lobbies to protect sharks, whose fins can cost as much as $800 per kilogram ($364 per pound). More than 73 million sharks are finned around the world every year.
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