The Official Trend Watching Site
powered by Daniel Levine and The Avant-Guide Institute
ShareSave to Favorites
Added 19 February, 2013

Odor-eliminating underwear gets trendy in Japan

We have recently seen jeans by Wrangler that claim to moisturize legs as they are worn. Now comes Japanese underwear that proports to neutralise smells on contact. Seiren's DEOEST underwear line includes some two dozen items, including odor-eating socks and t-shirts that mask the whiff of sweaty armpits.
Aristocat
First spotted by Aristocat
46 trends spotted
142 trends loved

Recently loved by

Nobody has loved this content yet.