Added
5 October, 2017
Starbucks using artificial intelligence to offer drink recommendations
Starbucks is implementing artificial intelligence to predict what customers want even before they know they want it.
Officially called the Digital Flywheel program, the AI links up with Starbucks Rewards members' accounts and uses what is certain to be a combination of very complex algorithms, siren-based sorcery, and customers' insatiable drive for caffeine. The tech will take into account things like order history, the current weather conditions, the time of day, whether it's a weekend or a workday, and even if it's a customer's birthday or not to make drink and food suggestions.
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