Snapchat's Augmented Trial Lens is being touted as a "try-before-you-buy" augmented reality filter. BMW is the first brand to try out Snapchat's augmented trial lens, leveraging the technology to help consumers see some of the customization options available for the youthful X2 model. It is becoming more common for automotive companies to adopt...
In an effort to cut costs and better compete with other discount retailers, Sainsbury’s, the British grocers is introducing Smart Shop, a new service that enables customers to scan their shopping with a handset or mobile phone at a checkout. It will be available in 45 stores by mid-November. The supermarket giant has also completed a checkout-...
Nordstrom, an American department store is offering a curbside pick up service that allows customers to shop online and then pick up at the store anytime, day or night. The initiative follows that of Walmart and others, which aims to make bricks and mortar shopping better in the face of online competition. What makes this different from a...
Cruise lines are trying to get smarter about the kind of retail they have on board and how they get passengers engaged with the shops. As travelers crave more meaningful experiences during their vacations, where does that leave cruise ship shopping? Cruise operators are trying to figure that out and deliver the kind of retail that passengers...
Alongside groceries, electronics and pet food, you’ll soon be able to buy upscale fashion online with the retailer Walmart. In partnership with Lord & Taylor – the oldest luxury department store in the United States – Walmart will host a catalog of its high-end fashion pieces at its online store. Denise Incadela, head of fashion for Walmart...
Amazon joins the augmented reality scene with a feature on their application called AR view. This allows customers to virtually view how an item would look in their home prior to their purchase. When a customer gets on the Amazon application they access the feature through the small camera icon located at the top right of the screen, and then...
Supermarkets are set to trial facial recognition software to replace age checks under a pilot run by a British identity app. The technology will be used to remove in-person age checks when customers are buying alcohol and other age restricted items at a self-service till. The checkouts will confirm the user’s age by using a smartphone app...
British-based Topshop, a high street clothing retailer, has announced all of its changing rooms have become gender-neutral, as opposed to being segregated by "male" and "female." According to a Topshop statement "Both the Topshop and Topman fitting rooms are available for all customers to use."
It's been quite the digitally savvy year for LVMH. Only a few months ago they debuted 24 Sèvres, the internet sibling to their iconic brick-and-mortar destination Le Bon Marché. Now, another pillar of the chic conglomerate has an online home. Clos19, just launched in the US, brings together the organization's prestigious portfolio of champagne...
Store No 8 is Walmart's technology incubator for investing in ideas that will transform the future of commerce. Along with Virtual Reality developers they look to solve many different problems in the v-commerce space, including scan and capture, rendering, social interaction and product education. 8i X Bonobos is showcasing volumetric video...