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powered by Daniel Levine and The Avant-Guide Institute
Gyro's picture
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Added 11 March, 2014

In our continuing focus on trends related to the fast changing drinks industry, we are spotlighting yet another new mashup segment: caffeinated juices. While traditional soft drink sales are declining, producers are filling in the gaps with a wide variety of newcomers including low-sugar drinks, sparkling coffees, caffeinated sodas and sports-...

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Added 10 March, 2014

The retail world is changing fast. Surf the Internet and you'll find numerous businesses selling cool 3D printed items with otherworldly designs that were not very easy to create before. Eyeglasses are a good example. Hatch frames by michiel cornelissen are printed with an intriguing intricate latticework that's like no eyewear you've ever seen...

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Added 8 March, 2014

Men and women are different, to be sure. But the two sexes don't require different products as often as we are told. Shampoo? Soap? Moisturizing lotion? Recently we wrote about Hello Kitty Beer and Pretty in Pink earplugs, both gender-neutral products that are specifically targeted towards women. Now Unilever has debuted Signal brand toothpaste...

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Added 27 February, 2014

Pharrell Williams is a major star of the moment. An American singer-songwriter, rapper, record producer, drummer and fashion designer, Pharrell can be expected to have his finger on the pulse of the cultural direction of his audience. So it speaks volumes that his latest denim clothes collection is being promoted primarily for its environmental...

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Added 26 February, 2014

Brick and mortar stores have one big advantage over Internet-only shops: customers can get their goods immediately. That's why, as an answer to Internet retailing, we are seeing more and more shops selling online (where the customers are), then offering pick-up in-store (where the goods are). Even Starbucks and McDonald's have started to offer...

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Added 22 February, 2014
Outdoor advertising is at its best when it does something surprising that grabs the attention of passers-by and gets people talking. We love three-dimensional billboards and always pay attention when we see those occasional ones featuring live actors on them. Lately, however, there has been a trend in the industry to create billboards that...
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Added 20 February, 2014

Brick and mortar stores like Sears in the US and Harvey Nichols in England are fighting back against Internet shops by letting customers purchase on the Web then pick up the same-day from their stores. They are counting on people's desire for instant gratification to prop up sales. Now Starbucks is taking a page from this business model with a...

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Added 18 February, 2014
Green and eco trends are some of the most enduring of this decade, touching almost every part of our lives. We've already written about small distillers like Fair Quinoa Vodka that are incorporating trendy, sustainable, organic ingredients. Now, Bacardi, the world’s largest rum distiller has announced it will obtain 100 percent of the...
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Added 14 February, 2014
Trend gurus like us have been speaking about the coming of mobile payments for a few years now. The promise is a future in which credit cards are obsolete. When you want to pay for something, just pull out your mobile device and click an app. Several major companies are fighting to own this space, including Apple, Google and various credit card...
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Added 5 February, 2014
The fizzy drinks industry is once again going through a change as consumers turn away from super sugary sodas and chemical-laden diet drinks as well. Gaining traction in their place is a new category of carbonated drinks that have some sweetness, but not so much to be cloying. Xumma is a good example of this trend: a semi sweet cola that contains...