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Pawblo Pugcasso's picture
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Added 25 August, 2014
"Functional beverages" is a category of non-alcoholic bottled drink that includes ingredients such as herbs, vitamins, minerals, and amino acids that are said to offer health benefits. Examples include sports drinks like Gatorade, energy drinks like Red Bull, and any number of ready-to-drink teas and waters infused with exotic herbs and "...
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Added 20 August, 2014
Fans at Minnesota's Target Field, home of the Minnesota Twins baseball team, are getting frothed up over a new bank of self-serve beer stations that let drinkers pour their own brews. The new DraftServ machines allow drinkers to buy by the ounce, and gives customers the sense of having greater control of what they're imbibing. From the...
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Added 24 June, 2014
In response to calls from customers for greater transparency, along with a growing desire for products made with healthful ingredients, major beer brands in the United States are opening up about what they are made from. While other foodstuffs have long been required to list ingredients on their labels, alcoholic beverages are exempt from this...
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Added 18 June, 2014
Like all businesses, airlines need to differentiate themselves from their competition. They want to be seen in the eyes of their customers as unique and to compete on a level that cannot be commoditized. Embracing the idea of "innovation," Delta airlines is promoting itself as a company that fosters connections between its customers; a major trend...
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Added 28 March, 2014

Hard on the heels of an announcement by the designer Karl Lagerfeld that he is lending his name to a new luxury hotel in Macau, the fashion designer Tommy Hilfiger has said that he too is creating a fancy hotel, this one in South Miami Beach. Hilfiger and his partners are said to be putting up to $100 million into the purchase and renovation of...

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Added 28 March, 2014

In this age of plenty, when any commodity you could wish for is readily available to anyone who can afford it, the glitter of "things" is losing its luster. Rich people can no longer be show-offs to their friends by flaunting expensive items, because their friends can easily acquire the same things themselves. In short, the new frontier of...

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Added 25 March, 2014

Since the world's first cat cafe opened in Taiwan in 1998, there have been dozens of, ahem, copycats in cities around the world, from Bangkok and Budapest, to Munich, Montreal and Paris. This month, London got its own cat cafe called Lady Dinah’s Cat Emporium. British cat lovers can now have a cuppa surrounded by a pride of the cafe's eleven...

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Added 24 March, 2014

The "ready to drink" (RTD) market is in a state of flux. Sugary drinks are seeing steep declines and energy drinks have reached saturation points. It's no surprise then that we are seeing the market for canned and bottled drinks take many different directions lately. Regular readers of WikiTrend already know about reduced-sugar sodas, sparkling...

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Added 16 March, 2014

On WikiTrend you have already seen the dynamic billboard for British Airways that features a video of a child who points to the sky whenever one of the company's airplanes goes by. You have seen billboards for Volkswagen that flash private messages to VW owners who drive by. And you have seen a cotton candy-scented billboard that was erected in...

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Added 13 March, 2014

Hook them young and you will have a customer for life. This, the mantra of many businesses and brands, is now being applied to smartwatches. VTech KidiZoom Smart Watch is one of the first computerized watches made specifically for children. It doesn't connect to the Internet like adult models, but it does have a touchscreen, video camera,...