Hollywood filmmaking is getting deeper into AI

Lionsgate, the studio behind “The Hunger Games” and “Twilight,” is partnering with AI startup Runway to integrate generative AI into its movie and TV production. This groundbreaking deal allows Runway access to Lionsgate’s content library to develop a custom AI model for editing and production. Vice Chairman Michael Burns anticipates saving millions with this technology, initially using it for storyboarding and eventually for special effects. Despite initial hesitations, Lionsgate is moving quickly to stay competitive. This collaboration could set a new industry standard, though it raises ongoing debates about copyright and the role of AI in creative processes.