Window shopping goes digital as app shows storefronts in real-time

Ever since retail was invented, window shopping has been one of the most revered pastimes for countless would-be shoppers world over. Window shopping combines the finest a store has to offer with artistic merchandising that is meant to tempt, provoke and perhaps even titillate. Now Turnhills, a smart iPhone app lets you window shop at your fingertips. A simple swipe takes you to real-time displays from major brands flagship stores in New York, London, Paris and beyond. The app showcases daily updated windows of Diesel, American Eagle, Lacoste, Louis Vuitton, Gucci, Michael Kors, Mango and many more. It's part of a larger trend that brings real-life experiences to the digital frontier.